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Press release


FOR IMMEDIATE RELEASE becomes a Social Commerce pionner…
by featuring you !


October 15, 2013, one of the top 10 e-commerce sites in Canada (Flare Magazine), is going social! Fashionistas from around the world are now able to upload fashionable photos of themselves into the « Look of the Moment » section and share it with their friends on Facebook, Pinterest and Twitter.

Indeed a pioneer of the "social commerce" trend, now offers fashion lovers and trendsetters a unique and free platform to share their distinctive looks!  Just create your profile and then share pictures of yourself wearing the latest trends on your favourite social networks! This new fashion network also enables you to engage and connect with women sharing your style. You like an item shown by a fellow member? That item, or a similar one, is available on (free shipping across Canada).

Annick Charbonneau, president and founder of

"We are excited to bring a new level of involvement by the customer to Our home page essentially becomes theirs to custom and rate.  The customer is engaged and chooses the content of the Look of the Moment.  I believe this is the future of e-commerce, and it is happening now at!"

Look out for celebrity profiles alongside your own! Misstress Barbara (Artist, DJ, Music Producer), Stéphanie Bédard (Marianne in Robin des Bois musical, opening in Paris this Fall), and Eugenie Bouchard (WTA Pro Tennis Player) are already sharing their style into's Look of the Moment!

Click here to see who else is displaying their latest style, or to post your own fashionable photo. remains dedicated to promoting Canadian designers and brands such as Melissa Nepton, Nadya Toto, Eve Gravel, Anne-Marie Chagnon and Yoga Jeans.


For more information:
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